
The international community FOMUS runs in Dublin
Try
試すWe have local people actually try your product, and report back with photos, videos and their comments.
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SHOP
FOMUS takes your products to Embassy of Japan events, Japanese culture events and local communities overseas, and brings back how people there actually respond.
Talk to us
Serving sake in FOMUS masu at a reception of the Embassy of Japan in Ireland
You have something you want people abroad to discover, but no way to get it in front of them or no local connections. That's where FOMUS comes in.
You want to give people overseas a first chance to discover your sake.
We introduce your sake and its story at embassy receptions and Japanese culture events.
You want people abroad to know your region's products and culture.
We bring your regional products abroad, create occasions to present them and gather local feedback.
You want to know how your work is received outside Japan.
We put your pieces in people's hands and report their reactions with photos, videos and comments.
You want to check your products or messaging for overseas markets from a local point of view.
Along with presenting and reporting on site, we help localize descriptions and websites into the local language.
We work with you in three steps on the ground overseas: Try, Present and Localize.

The international community FOMUS runs in Dublin
We have local people actually try your product, and report back with photos, videos and their comments.

Exhibition booth at the Emperor's Birthday Reception, Embassy of Japan in Saudi Arabia
We exhibit and introduce your product at embassy receptions and Japanese culture events abroad, then report on the reactions and the connections made.

Masu with Arabic labels, displayed at a reception of the Embassy of Japan in Bahrain
We rework labels, descriptions and websites to fit the local language and culture. For example: masu with Arabic labels for the Middle East.
You can choose just one step. "We only want to hear local reactions first", "We just need a place to exhibit" — you can combine only what fits your goal.
Bringing Japanese design into a space? Our Masu Wall supplies Japanese hinoki masu as wall modules for architects and interior designers.
FOMUS has been on the ground abroad with masu and Japanese culture. Here is some of what we have done.
Tell us through the contact form what you want to take abroad and what you would like to find out.
Together we clarify what you want to learn, which country you want to reach and when.
Based on FOMUS's travel schedule and local connections, we propose a plan and a quote.
We carry it out on the ground and send you a report of local reactions with photos, videos and comments.
It depends on what you need, the country and the timing, so we provide a quote after talking with you.
We make proposals based on FOMUS's travel schedule and our local connections. So far we have been active in 29 countries, mainly in Europe, the Middle East and Asia.
We propose a feasible approach in line with each country's rules on bringing in and importing alcohol. (Some countries do not allow alcohol to be brought in.)
Yes, please get in touch.
How they can be used is agreed with you in advance.
Tell us what you want to take abroad and which countries you have in mind. It's fine if much is still undecided.